HEADLINING 2021 BILLBOARD LATIN MUSIC WEEK
Serving up one anthem after another this year, global superstar, music entrepreneur and Reggaeton icon Daddy Yankee unleashes his new single and music “MÉTELE AL PERREO” today via El Cartel Records/Republic Records.
Produced by Luny [Luny Tunes], the track is powered up by an infectious reggaeton beat builds towards an irresistible hook. With this undeniable energy, it’s primed to pop off worldwide. Meanwhile, the accompanying visual was shot in Puerto Rico and serves as a sexy cinematic companion to the track. As always, he turns up with a vivid, vibrant and undeniably fun video.
Next up, Daddy Yankee will be a headliner at the 2021 Billboard Latin Music Week. The event takes over Faena Forum in Miami, FL September 20-24. Expect the proceedings to live up to the slogan “The Beat of Latin Music.” Daddy Yankee’s presence will be felt at the longest running and biggest Latin music industry gathering in the world.
It arrives on the heels of his latest single “SÚBELE EL VOLUMEN” (Turn Up the Volume) with Myke Towers and Jhay Cortez. It has already clocked over 40 million streams and counting. Rolling Stone hailed it as “designed for the dancefloor”. He was also recently honored with the prestigious “Agent of Change” award at Univision’s “Premios Juventud” (PJ / Youth Awards).
This year, the reggaeton legend has released a series of tracks including his 2x platinum selling smash anthem “PROBLEMA,” which he performed and shut down on Jimmy Kimmel Live! and Good Morning America with unforgettable performances.
Daddy Yankee is widely recognized for leading and elevating Reggaeton into a global cultural and musical phenomenon, which has fueled an explosion in popularity for Latin music around the world. With a career that transcends language, geography and demographics, Daddy Yankee is one of the most popular and followed artists in the world today, with more than 60 million followers across social media and more than 7 billion streams in the last 12 months alone on YouTube, where he is among the Top 20 Global Artists. He has additionally sold more than 17 million albums, charted 50 hit songs on Billboard charts and he is the only Latin Artist with four Spanish-language songs to reach the Top 20 of Billboard’s Hot 100.
Daddy Yankee remains one of the most recognized and influential names in the Urbano Latino space. He was named one of the most influential Hispanics in the world by both CNN and Time Magazine. He has sold over 17 million albums and over 60 million fans combined on his social networks. Daddy Yankee is considered the King of Reggaeton and one of the founders of the global movement. He continues to reign with the global success of «Despacito,» which was named the most streamed song and the most watched video of all time. In 2018, his single «Dura» was the 2nd Most Watched Video in 2018.
In 2019, his global hit «Con Calma» feat. Snow marked the number «Most Watched» video globally on YouTube. Recently, this 2019 diamond-certified chart-topping single has eclipsed 1 billion Spotify streams. Following this achievement, he makes history as the “Only Latin Artist to Tally Over 1 Billion Spotify Streams on Three Tracks,” following his other anthems in the billions club “Despacito” with Luis Fonsi and “Despacito (Remix)” [feat. Justin Bieber].
He was also named Billboard Magazine’s Top Latin Artist of 2017. Other global hits by Daddy Yankee are «Gasolina,» «Rompe,» «Limbo» and «Que Tire Pa’Lante.»
Yankee’s philanthropic work through «Daddy’s House» has been recognized by Billboard with the Spirit of Hope Award. Among his many accomplishments, Yankee has also received over 100 awards including Latin Music Billboard Awards, Latin GRAMMYs, American Music Awards, Latin American Music Awards, among others. In 2014 Daddy Yankee was also honored with the ASCAP «Voice of Music Award.»